As you can see from the contents page extracted from 'Q' music magazine, the typical reader will be slightly older than one of 'KERANG' or 'NME'. This is because a number or reasons to do with layout, colour scheme and photography.
Firstly, the layout is slightly similar to that of a front page; the left third down the left hand side, the masthead located at the top. However the main image is split in two. There is a review section located in the lower half of the two and the upper half contains a main image which displays the main article of the music magazine. This will catch the readers eye immediately and the main image will be the first thing they look at.
The colour scheme of the contents page is similar to some music magazines but parts its self from the main rock and heavy rock magazines. This is because the red banners and numbering give the magazine a sense of class and even a little age. This, in some ways boosts the age of the target audience readership slightly. It is the combination or red and white which do this most, as white is kept as a main colour in the colour scheme.
The photography is mainly of male gender as males are generally the representation of light rock which is what this music magazine suggests the readership is. As well as being males, they are dressed in black clothing to represent the rock side of their genre, also they are all stood on a hill in the countryside to show the light side to the music they produce.
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